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Brand kits

Your brand, in every email.

Give maxinja and Adaptyle the identity, imagery and writing guidance your team works from.

Book a demo See the brand voice

Edit a color palette and watch the email follow

Set it up once. Every email starts on brand.

Pick the kit, palette, style pack and images in the editor. The same choices carry into templates, broadcasts and workflow emails.

Your brand. Their message.

Preview the same email for two customers.

A head start on the next campaign.

Reuse your kit across templates, broadcasts and workflow emails.

Evening runner beside the river

Made for the miles after work.

Explore the collection
Coastal runner on a limestone ridge

A match for your running kit.

Explore your matching gear

Keep your imagery together.

Choose a campaign image for the email above.

Make it unmistakably yours.

Bring your identity, type and colors into the design.

Gear for the runs you choose.

Explore the collection

Email for Nadia. Selected image: Coastal running. Palette: Charcoal.

Give maxinja your voice.

Values, tones and rules live in the brand kit. When Adaptyle writes an instructed passage for a recipient, it reads them alongside that person's data.

How Adaptyle writes for each person

Text Style

Brand Values

Practical
Recommend gear for how people actually run.
Honest
Promise only what the product does.

Brand Tones

  • Direct
  • Warm
  • Unhurried

Rules

Always include
Name the gear. Explain how it fits their route or routine.
Always avoid
Inventing a discount.
Adaptyle passage for Nadia
For your Ridge trail shoes and rocky coastal trails, consider the Ridge-compatible gaiter. It fits the Ridge shoe attachment points and helps keep loose grit out.

Bring your next customer goal.

See what maxinja and Adaptyle can build for your customers.

Book a demo